Web design is also called website art design
Web design is a new type of design based on new media. It has strong visual effects, interactivity, interoperability, wide audience and other characteristics that other media do not have.
It is a new media that is different from newspapers, periodicals, film and television. It not only has the advantages of traditional media, but also makes communication more direct, labor-saving and effective; in order to more accurately reflect the characteristics of the new design of the web page, compare it with traditional media and understand its advantages; A successful web design must first establish a dynamic way of thinking conceptually, and secondly, it must effectively introduce graphics into the web design to increase people's interest in reading the web page. Today, when we advocate distinctive individual styles, web design Personalization elements should be added.
Web design essentials:
1. The web page is the main window for customers to obtain information on travel websites. For this reason, fast page download speed, convenient and fast travel pages, and error-free links are the most important requirements for designing web pages.
2. The website is the portal of the enterprise. For this reason, web page art design must generally be consistent with the overall corporate image and comply with CI standards. Pay attention to the use of web page colors, pictures and layout, and maintain the overall consistency of the web page.
3. When adopting new technologies, the distribution area, age class, network speed, reading habits, etc. of the main target visitor groups should be considered.
4. Develop a webpage revision plan, such as a large-scale revision within half a year to a year, etc.
5. The homepage is the first page that customers see when logging into the corporate website, and it is also the beginning of obtaining information. For this reason, in addition to the above features, the design of the homepage also requires a clear navigation system and unique creative design.
Web page art design (also known as website art and graphic design) can be called "eye ball work" in a sense. The art creation of web pages must be able to fully attract the attention of visitors and give them visual pleasure. . Therefore, when creating a web page, it is necessary to closely combine the overall design of the website with the relevant principles of web design. In a sense, website art design is the primary factor for the success of a website. The web art design is consistent with the overall image of the website and conforms to the artistic standards and website standards. It focuses on the color of the web page (main color and secondary tones), the use of pictures and the layout of the page to maintain the overall consistency of the web page.