Introduction to nine major processes of brochure design for energy-saving technology companies
Energy-saving technology enterprise brochure design mainly goes through nine major processes. It seems that these nine processes are relatively complicated. In fact, if you break it down, you will find that each step will be done by dedicated staff in the design company. Everyone works together, and then Complete this picture album.
Among the nine steps, the first major process is to clarify the function of this picture album. This picture album is for external publicity, external display, or external introduction, etc. Only by clarifying this goal and function can we proceed. Only by doing a lot of work can we make a rough positioning of the content and style of this album.
The next second process of energy-saving technology enterprise brochure design is to understand some of the characteristics and attributes of this company or this customer, to find out what advantages or characteristics this customer has, and to ask for any Design based on the characteristics or highlights of these users. The third process is to find out who is using this picture album, or who is reading it. So what expectations do these readers have for this picture album?
Then the designer should design the album from the reader's perspective. The fourth process is to find out some of the customer's own strengths. For example, the customer may have some soft power or some unique cultural concepts, etc., and these must also be integrated into the album. The fifth process is to analyze the situation of competitors. This customer may have some competitors, so what content is presented in the competitor's album, and then try to make the two albums different. The sixth aspect is not about positioning well. The seventh aspect is to figure out the above things, and then start to design the picture album. When designing, you need to put more thought into it, make the picture album rich in pictures and texts, and then make the picture album form a unique one. style.
The next 8th process of energy-saving technology enterprise brochure design is to continuously refine the details and then continuously optimize them, so that this album can be refined, unified in style, and able to be planned as a whole. After going through these process steps, the next 9th process is also the last step, which is that the album has been designed and handed over to the printing factory to print the album.